Over the next couple of days, Texstar Web.com’s web site will be experiencing a major facelift. In keeping with our excellent work, our new site will not only be unique, but it will also introduce several new features. You can see the draft of the site below.

First, we will be featuring new web site packages. We have learned that many companies prefer the simplicity of a package deal that meets their needs. The packages will include Bronze, Silver, Gold, and Platinum packages. Of course, we will still offer highly customized options as well.

Almost two weeks ago we began offering a Web Marketing Package. Already Realtor Ryan Kile (Forney, TX) and Zane Shepherd Financial Services (Murphy, TX) have signed up for the service.

The Web Marketing Package includes theming a WordPress blog,  a Twitter page, setting up a Facebook Like business page and a Linked-In page. By linking them all together, a site’s Search Engine Optimization will increase dramatically over time and provide the opportunity to grow your business and meet your online goals and dreams.

How?

Google, in particular, uses two main criteria (among many others) to establish page ranking and position. First is by linking and second is by increasing the size of your web site with great content.

A blog does two important things in terms of the search engines:

1. A blog adds naturally occurring, keyword-rich pages. By entering a blog entry once a week, you add 52 new pages a year to your web site for people to learn more about you who are interested, engaged, and believe in your company. If you do two, then you have doubled it. Each indexed page adds another ticket to the great Google lottery. The more tickets you hold, the better your chance of winning the top spots in search engine position and rankings.

2. It increases the potential for incoming links from high-quality websites. Now let’s say that our faithful bloggers have been adding their daily or weekly posts on topics of interest to their industry. Word gets around that they put up some valuable information and at the very least offer a voice for the company.  A couple of blog posts have been emailed to fellow colleagues and even better, fellow industry bloggers are starting to link to the blog. The site starts to appear on fellow bloggers’ blog rolls and specific posts are linked as references and points of discussion in other online publications.

Google likes these incoming links. Google likes them even more when the links come from sites that are relevant to the  content in the blog.

In addition to the blog and social media, the package comes with up to two hours of training to teach our clients how to use the tool. We then offer a 90 day worksheet for our clients to consider how often, when, and what will be written, with a 90-day follow-up.

Several more businesses have expressed interested in this new package. If you’re interested and want to learn how you can utilize these tools to grow your business and achieve your goals, contact Angela Mahan at 940-230-3173 or by email at amahan@texstarweb.com.

You won’t regret it!

Don
President/Owner
www.texstarweb.com